If you think incognito mode is keeping your porn habit hush-hush…think again. Researchers from Microsoft, Carnegie Mellon, and the University of Pennsylvania got together to look at over 22,400 adult sites (yes, there are that many). Using a tool called WebXray, they found 74% of the sites had trackers from Google, 24% had trackers from Oracle, and 10% had them from Facebook. The tracking they use is similar what monitors your shopping habits, and incognito mode is essentially meaningless when it comes to how they monitor your viewing and keyword habits.